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Google Ads Google Ads for business: what makes up the budget, how not to burn money in the first weeks, which campaign types suit which niches and how to connect ads with analytics so the system optimises for leads rather than clicks. We use figures to show when advertising beats SEO and when it does not.
Google Ads
The demand peak lasts two weeks and flares up within a day. What to do with the station site in August so October brings traffic, not panic.
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